Ioby, Overbrook grantee and the crowd-sourced online platform for local environmental projects in New York City, is going national. Founded in 2009 by three friends looking to change the world, one city block at a time, ioby has since channeled over $250,000 to projects ranging from community gardens to park cleanups to solar powered film series.
The difference between ioby and other fundraising sites is its scale: $980 is the average amount raised per project. Smaller donations mean more individuals can participate: potential project developers need not worry their project is too small to attract interest, and potential donors know that even $20 will make a measurable difference. Ioby also helps foster a sense of community by focusing on local projects funded by local donors; being able to see the garden grow, literally in your backyard, can deliver a more potent sense of empowerment than contributing to a global campaign.
Ioby's success in New York City has also allowed it to expand: it recently launched nationwide. Now citizens in Boise as well as the Bronx, Staten Island and Sante Fe, can raise money and contribute to local projects.